Focus Dailies


Only about $1 a day, you can afford full-time wear with Focus® DAILIES™ One-Day Contact Lenses. You get a fresh, new pair of contact lenses each and every day! That's about $30 per month... Just think of all the other things you pay for each and every month that are $30. Just think about that for a minute, we are talking about your eyes and your vision... Aren't your eyes worth that?

And with Focus DAILIES, there's no cleaning, no enzyming, and no rinsing. No lens care. None. No more buying, storing and lugging lens care solutions. Call us today today to make your appointment to try your FREE 15 trial pairs of Focus DAILIES.

This lens is approved for daily wear ONLY (replacement after a single wearing). It is packaged in boxes with 30 or 90 lenses in individual blister packs.

CIBA Vision established an entirely new level of performance and affordability for the daily disposable contact lens category with the launch of Focus® DAILIES® one-day contact lenses.

Historically, high cost has been the primary barrier to widespread acceptance of daily disposable lenses. Affordability is the key to satisfying patients who want the exceptional convenience and comfort of wearing a fresh pair of lenses every day. There is no question that affordability for patients will help expand the market for daily disposables and allow them to become a mainstream modality for full-time wear.

A remarkable, new patented manufacturing process developed by CIBA Vision, called Lightstream Technology, enables extremely efficient production of Focus DAILIES, resulting in a very affordable price. Focus DAILIES are roughly 30 percent lower priced than 1-Day AcuVue® and should sell for about $1.00 a day per patient in the U.S.

Lightstream Technology - Breakthroughs for Precision and Efficiency Focus DAILIES are the first contact lenses to be produced from nelfilcon A, a highly biocompatible material that is an integral part of this breakthrough in contact lens manufacturing technology. The name for this unique process, Lightstream Technology, comes from the stream of ultraviolet light that cures the nelfilcon liquid polymer into a lens.

Lightstream Technology uses a mask to form a shadow that prevents polymer beyond the edge of the lens from gelling. This shadow creates a smooth, clean, and precise edge that is the key to the excellent comfort of Focus DAILIES. Computerized camera inspections are performed on each lens to ensure quality before the lenses are sealed in a patient-friendly blister pack.

The unrivalled precision and efficiency of Lightstream Technology are the reasons for the comfort and affordability of Focus DAILIES lenses. Dr. Quiring truly believes that this the next revolution in contact lenses.

Patient and Practitioner Praise for Focus DAILIES
In Norway, where Focus DAILIES launched in 1997, practitioners were particularly pleased with patient compliance, noting that the dropout rate was estimated at less than one percent, far better than for other contact lenses. As a result, fitting patients with these new lenses can increase patient retention, patient satisfaction, and in turn, practice profitability.

*Among 190 patients involved in the clinical trials in the United Kingdom, Canada, and Norway, 65 percent of wearers said they preferred the comfort and handling of Focus DAILIES to that of 1-Day AcuVue® lenses at the time of initial dispensing. The preference for Focus DAILIES increased after one week of contra-lateral lens wear, as 73 percent of wearers reported a preference for the lens.

A survey of more than 100 Norwegian wearers found that 71 percent reported five or more days of wear per week -- a clear indicator that Focus DAILIES are affordable for full-time wear. Ninety-five percent of respondents said that they would very likely continue to use the Focus DAILIES lenses, and 96 percent said they would recommend Focus DAILIES to their friends and families.

This lens is approved for daily wear and single use only (replacement after a single wearing). It is packaged in boxes with 30 and 90 lenses in individual blister packs.